GOOGLE ADVERTISING
Local Service Ads (LSA)
Creative Online Solutions (aka COSMarketing Agency) is a full-service online digital marketing company based in Orlando, FL.
Google advertising allows businesses to immediately target and utilize potential customers from search results. There are quite a few different types of Google Advertising options, one of which is Local Service Ads.
What are Local Service Ads?
Local Service Ads (LSA) help service-based businesses reach nearby customers. They are made for local advertising. When customers use Google to search for a service you offer, your ad can appear at the top of the search results, making it one of the first things they see!
Unlike traditional ads, you pay only when a customer contacts you directly through the ad, making it a highly cost-effective choice.
Who Can Use Local Service Ads?
Not all industries can use Local Service Ads. They are specially created for service-based industries such as plumbers, locksmiths, electricians, and many more. To see if your business qualifies, check out the full list of eligible industries here.
Local Service Ads vs. Pay-Per-Click (PPC)
How does LSA differ from the usual PPC advertising? Here are a few key differences:
- Cost-Effectiveness: Local Service Ads usually cost less. You pay per lead, meaning you pay only when someone contacts you, not just when they click your ad.
- Call Screening: With LSAs, you can screen and verify phone calls, which helps ensure you are connecting with serious customers.
- Local Focus: These ads target local service-based businesses. They aim to attract customers in your area who need your services now.
Getting Started with Local Service Ads
To run Local Service Ads, your business must meet certain requirements. You need to be licensed and insured, as these factors contribute to the credibility of your business. Google carries out careful background checks. So, only honest and credible businesses can advertise. This thorough vetting process helps protect your business reputation and builds trust with your customers.
Why Choose COSMarketing Agency for Your Local Service Ads?
When you choose COSMarketing Agency, you get the know-how to set up and manage your Local Service Ads well. We understand the unique dynamics of local advertising and are equipped to help you maximize your ad performance. We will manage everything for you. We’ll make sure your business meets Google’s requirements. Also, we’ll optimize your ads for the best results.
Are you ready to reach more customers in your local area? Local Service Ads may just be the perfect solution for your business. Contact us today for a free marketing assessment. Call us at 407-334-9378, email us at COSMarketingAgency@gmail.com, or use the calendar below to get started.